Meet Prohibito, The New Way of Mixing

Prohibito – The new way of mixing: the new exclusive mixability ensuing a two-year work and a close collaboration with the best Italian bartenders.

Extremely high-concentration syrups and essences. A name, Prohibito, that gives a nod to the Thirties, the years o f the American Prohibition, but easily speaks the language of modern and future drinking. Prohibito is the charm of experimenting, innovating and customising in a few simple gestures.

Prohibito signature cocktail - Madein Syrup with Primitivo IGT Puglia and organic agave syrup

Five Made in Italy product ranges made with natural ingredients, specially crafted to mix unique, exclusive cocktails.

Firstly, the Premium Creative Mixology range, with the Main Base in the 500 ml size: a creamy compound with a neutral taste that can be used to mix cocktails and essences. With a single base, it is possible to create endless taste combinations, mixing different essences at will.

The Main Base is accompanied by the Natural Essence, range: fifteen essences in a 50 ml size with a sprayer and dropper cap. A high-concentration, 100% natural botanical selection with no antioxidants added, available in many flavours: vanilla, rhubarb, ginger, elderberry flowers, violet, cinnamon, bergamot, tangerine, star anise, chinotto, cardamom, juniper, rosemary, lime and cloves. The Prohibito essences are true organic eau de parfum for your drinks... and scent the atmosphere.

Samuele Ambrosi, founder of the Cloakroom Cocktail Lab, with the Prohibito Main Base and Natural Essences

Samuele Ambrosi, founder of the Cloakroom Cocktail Lab, with his custom syrup made with the Prohibito Main Base and Natural Essences

A range of syrups with unique ingredients; a genuine expression of the best Italian regional excellence. Let's start with the exclusive taste of the Made in Puglia Premium Gourmet: the perfect choice both to revive old classics and to garnish your dishes.

- The red onion of Acquaviva syrup: a Slow Food presidium, naturally grown in accordance with the ancient traditions of Acquaviva delle Fonti.
- The Toritto almond syrup: a Murgia Slow Food Presidium where various top-quality native cultivars are cultivated.
- Finally, the Primitivo IGT Puglia wine syrup: a product of certified origin, the origins of which are lost in the mists of time; the best expression of this Italian region.

The Made in Puglia Premium Gourmet Prohibito range

Another novelty for the brand is the birth of the research and development PREMIUM LAB MIXOLOGY devoted to the study of new trends and mixing techniques. The first creation of the Lab is the TIKI BATTER, a butter syrup born from an idea of Samuele Ambrosi; a natural product specially formulated to increase the juiciness and taste complexity of every cocktail. Perfect for high mixing, the Tiki Batter is a new experiential frontier, the precursors of which are the Tiki gurus who crafted their aphrodisiac preparations with butter, natural aromas and no added colourings.

Prohibito Premium Mixology Lab - Tiki Batter butter syrup

The Natural Fruit for Mix, consists of seven products made with up to 90% pure fruit and natural ingredients, with no artificial colourings added. Ideal to create cocktails, frozen drinks, Slushies and smoothies, they are available in many different flavours ranging from blueberry to peach; from strawberry to pomegranate; from passion fruit to coconut and raspberry.

Prohibito Natural Fruit for mix range

Last but not least, the NATURAL SUGAR FOR MIX, range completes the Prohibito line; two sugary syrups that give a touch of healthy sweetness to your drinks and cocktails: the organic agave syrup, with a low GI, and the invert sugar syrup which, thanks to the invertase enzyme, has a greater sweeting power than simple sugar.

Prohibito Natural Sugar for Mix range

Are you ready to start mixing your drinks with Prohibito? Learn more on www.prohibitomixology.com